Arena Personal

Arena Personal was founded in 1994 by Magnus Eriksson, shortly after the government abolished the monopoly on staffing services. With a strong foundation in the industry, Arena Personal has been matching companies with the right skills and creating opportunities for job seekers across Sweden for over 30 years.

We were tasked with developing a graphic identity that clearly reflects Arena Personal's values and professionalism. As part of the project, we also created engaging, target audience-specific content for social media, including motion graphics, to strengthen the brand's digital presence. In addition, we designed and built a new, user-friendly website in WordPress with a focus on intuitive navigation and a seamless user experience. The result is a cohesive and modern digital platform that strengthens Arena Personal's brand and simplifies the process for both clients and candidates.